Most creators set their first price by looking at what other people charge. That’s a fine start, but the number matters less than what people get for it.
Pick one reason to join
A tier with one obvious benefit sells better than a tier with seven small ones. ‘The full essay every Sunday’ is easier to say yes to than a list of perks.
Start at $5 to $8 a month
Across creators on Fieldpass, first tiers between $5 and $8 convert best. You can always add a higher tier later for people who want more.
Raise prices for new members only
When you raise a price, keep existing members on the old one. It costs you little and it’s the kind of thing people remember.
