This summer we talked to 40 creators who moved their memberships to Fieldpass. Some had a few dozen members, some had several thousand.
Tell members early
The creators who kept the most members told them about the move two weeks ahead and explained why in plain words.
Move everything at once
Running two platforms side by side for months confused people. A single moving day worked better.
Expect a small dip
Most creators lost between 3% and 8% of members in the first month and won them back within three.

